INTERNATIONAL JOURNAL OF ADVANCE RESEARCH
IN MULTIDISCIPLINARY

On the 12th of this month, we will celebrate Diwali, one of our most well-known holidays. Celebrated for their long history and significant contribution to economic growth, festivals are an integral element of Indian culture. As a consequence, everyone is content, including people and company owners in both small and major sectors. Diwali affects our economy greatly in addition to being a religious and cultural celebration. Since they think more consumer demand would stimulate economic activity, many economists see the festival season as advantageous for the economy. Diwali is a festival of prosperity that, by ensuring our success and wealth, also provides us with the energy and resolve to continue spreading kindness and hard work throughout the rest of the year. Gifts are therefore given to friends, family, and coworkers. The most significant thing Diwali does is shine light on the inside. Diwali marks the beginning of the new year for many business families. Bonuses and increases in Dearness Allowances, which indicate increased expenditure, are usually linked to this time frame. Discounts and promotions, such as free shipping or gift boxes, are also used to identify the time. Additionally, these deals entice customers to spend more money. Green Diwali is a technique to celebrate the festival of lights while causing the least amount of damage to the environment, especially from firecrackers since the modern world is so polluted. In addition to contributing to pollution, setting off firecrackers can have negative health effects. As residents, it is our responsibility to closely monitor the government's efforts to minimize pollution during the Diwali holiday and make sure they are carried out correctly. The laboratories of the Council for Scientific and Industrial Research (CSIR) have devised a range of eco-friendly fireworks with great success. This study aims to elucidate the economic implications of Diwali on the Indian economy, as well as discuss strategies for promoting a greener Diwali that would lessen pollution in the community.